Alain Desmier, managing director, Contact State, discusses how traditional models for brokering protection needs to change radically. He advocates for short purchase lengths and a revolution in the industry’s attitude to growing the market.
Spotted this week on the website of a leading life insurance broker in the UK was this, less-than-enticing sales message: "WE KNOW THAT YOU'RE BUSY. Honestly, we get it! We're people too... with families, jobs, dogs to walk, bills to pay, lawns to mow...
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