Dying to talk about it

clock • 6 min read

Zurich's Peter Hamilton discusses how insurers and advisers can broach difficult conversations around ageing.

Over the recent festive season, papers and magazines have been full of articles telling us how to be a great host or guest under headings like ‘How to shine at parties even if you can't dance' (that one drew me in straight away). There were lists of topics to bring up in conversation, and ways to do so; maybe unsurprisingly dying wasn't one of them.   It's a subject few find easy, but some recent encounters made me reflect that we should do so more, as individuals, as advisers, as insurers, as an industry. A survey by the charity Dying Matters reveals that more than 70% of us are u...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Whole of Life

How to resuscitate the life market

How to resuscitate the life market

Focus on customer outcomes

Rory Yates
clock 19 November 2024 • 4 min read
Case Study: RedArc

Case Study: RedArc

Life policy case study

Christine Husbands
clock 09 October 2024 • 3 min read
Industry reacts: FCA market study

Industry reacts: FCA market study

FCA probe welcomed by industry

Cameron Roberts
clock 28 August 2024 • 4 min read