National advice firm Lighthouse Group has launched a "holistic" mortgage and protection advice service in response to demand from clients.
Lighthouse Mortgage and Protection Solutions (LMPS) will help tackle the problem of mortgage loans being completed without appropriate cover, such as life insurance, critical illness or income protection, the group said in a statement.
It added it will also help consumers achieve their goals "without the need to visit the high street or search the internet for unadvised deals".
The LMPS offering will initially be made available to a subset of Lighthouse's affinity partners, which currently represent about 1.7 million members.
The service seeks to address the significant under-protection of UK consumers
Lighthouse said the service is fully compliant with the requirements of the Mortgage Market Review which came into force in April 2014, and will be available to both existing specialist mortgage and protection advisers within the group as well as to new recruits.
Technology will be supplied by Intellflo through its Intelligent Office product suite and through partnerships with Mortgage Brain, Mortgage Trading Exchange and Assureweb.
Paul Harris, managing director of LMPS said: "The launch of LMPS, at a time of substantial change in the mortgage and protection market place with a move away from direct servicing by product manufacturers and towards advised servicing by intermediaries, will provide an important addition to the group's range of services to customers."
Lighthouse Group CEO Malcolm Streatfield (pictured), added: "[This service] seeks to address the significant under-protection of consumers in the UK and we look forward to the further development of this exciting initiative."
