Network Mortgage Intelligence has sharpened its focus on protection sales by introducing critical illness comparison site CIExpert for its mortgage advisers to use.
The service is now available to all members after an initial pilot scheme enabling a select number of MI member firms to use CIExpert.
Alan Lakey, director of CIExpert (pictured) said: "Mortgage Intelligence has evaluated the business benefits generated for some of their leading AR firms.
"This has demonstrated how the effortless access to our exclusive research helps advisers to convey with much greater clarity, the value of critical illness plans to their clients."
Sally Laker, managing director of Mortgage Intelligence said the partnership was an "opportunity for our members to increase protection income."
