Friends Life has produced an online seminar for protection advisers aimed at boosting sales.
The provider said it offered advice on how to enhance selling skills as well as providing guidance on where the gaps and opportunities lie in the UK protection market today.
Jamie McIver, director of protection sales for Friends Life, said: "Encouraging people to take out protection products is difficult in these tough economic times.
"This online seminar offers support and information to IFAs hoping to boost their sales and at the same time gives people the valuable cover they need."
Advisers can access a number of free sales aids and also receive CPD points.
IFAs can access the seminar at the Friends Life website.