Unum has enhanced its group critical illness offering by adding seven medical conditions to the cover.
This takes the total of insured conditions to 40 and the claims definitions have also been extended in line with ABI+ definitions to make the product more transparent at claims stage.
Following the recent introduction of its online and telephone EAP service to its group life proposition, Unum's critical illness customers will also now have access to Unum LifeWorks.
This completes Unum's move to provide EAP support to all policyholders across all its group products.
Andrew Potterton, head of proposition development at Unum (pictured), said the insurer had made price adjustments to make the premiums more attractive to the SME market.
He said:"These changes, when added to some sensible pricing adjustments, make for a highly competitive group CI proposition, that I hope will be particularly attractive to SMEs, whose needs we continue to focus on as we advance our product reach."