"The value add is demonstrated by robust, transparent advice based on a deeper appraisal of the clients’ needs"
'We can promise to increase awareness of Income Protection amongst consumers and knowledge of it across advisers'
“The best way of promoting income protection is to improve the customer journey”
Year-on-year growth since 2014
“There is no point putting on a front and being someone else”
Proposition launched in October
Mental health was the most common reason for an income protection claim
One in five haven’t heard of income protection
Scottish Widows' Helen Dick discusses why we should rethink about the benefits of protection
“Clear disconnect” still remains in protection discussions