Alan Lakey: Non-essential critical illness conditions

Industry needs to 'up its game'

clock • 3 min read

The conditions that can - and should - be removed from CI plans without impacting value

Back in 2011, Carol Sergeant chaired a simple products design group whose aim was "to develop a suite of simple, transparent and easy to understand financial products". It quickly became clear that critical illness was not considered suitable for simplification and the group moved on to easier targets such as term assurance. Fortunately, the industry has picked up the mantle and has started making efforts in this regard. Pleasingly a number of insurers have begun reducing the numbers of conditions within their critical illness plans - a reversal of the 'here's yet another one' attitud...

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