Georgia d'Esterre named head of marketing at the West Brom

d'Esterre has 15 years' experience within the financial services sector delivering marketing, brand and communications strategies. Most recently, she was head of marketing at National Friendly and has previously held senior leadership roles at Holloway Friendly, AXA Life Invest and Lloyds TSB. The West Brom offers mortgages, home insurance and savings, and d'Esterre brings experience leading cross-channel campaigns and guiding brand transformation to the position, the mutual detailed. Alex Windle, the West Brom chief customer officer, commented: "The West Brom has been a highly reg...