Scottish Widows unveils 'mini-body' concept

Following January 2020 changes

Adam Saville
clock • 1 min read

Diagram displaying simple terms designed to help customers understand what they are covered for

Following its "wholesale design changes" to its critical illness proposition in January 2020, Scottish Widows has revealed a ‘mini-body' image [pictured] following its adult ‘body cover' concept released last year. By listing terms such as ‘senses', ‘heart' and ‘brain and neurological', the diagram is designed to help customers understand what their children are covered for. Scottish Widows children's critical illness cover will protect children up to their 22nd birthday for all main and additional critical illness conditions (apart from total permanent disability) as well as for spec...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Critical Illness

FCA launches market study into pure protection

FCA launches market study into pure protection

Broad remit for investigation

Cameron Roberts
clock 28 August 2024 • 2 min read
Core vs comprehensive CI

Core vs comprehensive CI

Question of quality

Alan Lakey
clock 13 August 2024 • 2 min read
The importance of care

The importance of care

Value-added services for Cancer survivors

Alan Lakey
clock 10 July 2024 • 3 min read