Jelf Employee Benefits has launched a wearable technology pilot scheme for 60 colleagues, with plans to roll out the scheme more widely across the employee benefits business soon.
The company selected Fit Bit devices and the Bupa Boost app for its employee scheme.
Jelf said its motivation was to encourage employees to be proactive about their health through a practical, engaging and easy-to-use pathway.
The firm said it saw a huge benefit in the community aspect of Bupa Boost, which connects employees via social media to share their successes and motivate each other.
Jelf Employee Benefits said it will collect anonymised data ao better understand the health and wellbeing priorities of their workforce.
As a result they will be able to set challenges through Bupa Boost that aim to address employee needs or hold workplace initiatives on the health issues that matter most to their people.
Iain Laws, managing director, UK healthcare and group risk at Jelf Employee Benefits said: "We've always promoted a culture which actively supports our colleagues being proactive about their physical and mental health.
"Wearable technology transforms our ability to engage on this key issue and also allows us to understand the health & wellbeing status of our organisation. This initiative also demonstrates our leadership and empowers our employee benefits advisers with first-hand experience in the nuances of managing such a scheme which will be invaluable to our clients."
Patrick Watt, corporate director at Bupa UK said: "Bupa Boost is the first innovation developed specifically to improve the health and wellbeing of workforces. We've designed it to support businesses to create a more positive and proactive health culture across workforces in a fun, engaging and accessible way.
"We know that a healthy workforce is a productive one and we're seeing a growing interest from our corporate clients wanting to engage their people in their wellbeing.
"Jelf Employee Benefits has been a partner of ours for a number of years and, as you'd expect, they already had a solid understanding of their employees' attitudes to, and engagement with, health and wellbeing. However, Bupa Boost will take that interaction to a new level and help their staff feel more supported both in and outside of work."