Exeter Family Friendly has added three benefits to its income protection plans - a GP helpline, private prescription service and automatic medical evidence limits.
The GP Helpline is a 24/7 service designed to give new and existing policyholders more convenient access to primary care.
Meanwhile the private prescription service, which may be offered following the GP consultation, provides doorstep delivery of medication.
Simon Philp, distribution and marketing director at Exeter Family Friendly said: "The benefit of these additions are simple but significant. Our members won't have to wait the days or sometimes weeks it can take to see their GP, they can simply pick up the phone and talk to an expert at their convenience."
The Exeter based mutual has also announced new automatic medical evidence limits.
Under the new limits, the mutual will not require automatic medical evidence for customers under the age of 42, regardless of monthly benefit, on any of their plans.
Philp continued:"For years, advisers have voiced their frustration that income protection is too slow and cumbersome to process.
"Over the last year, we have made a number of important steps, including the integration of UnderwriteMe which provides 6 in 10 customers with an instant decision, to prove that with Exeter Family, this isn't the case."