Insurer ESMI has reported that its premiums have grown 17% ahead of forecast during its first 18 months of business.
The insurer was set up by Andrew Tripp with the aim of providing low cost products to cover lost income and treatments for companies and individuals during times of sickness.
ESMI currently works with over 60 brokers and is aiming to increase that number in the next 12 months.
The company's offices have moved to the City of London and ESMI has launched a new surgical cash product, as well as new incremental levels of cover on existing plans.
Tripp said: "This time last year we had just 200 policyholders, we now have many thousands and the book continues to grow with interest coming from all areas of the UK. We're also regularly paying claims, with both individual and corporate customers benefitting every day."
He added: "Brokers have been key to the rapid growth that we've experienced. Once they're briefed on the product and its benefits; they understand just how easy it is to introduce to clients and are very much on board."
Tripp concluded: "We have set ambitious targets for the next financial year. But I am confident that we'll achieve them. If the last 18 months is any indication, there is a huge, untapped appetite for health cover of this kind and as we continue to drive awareness the policies will follow."