LV= has announced it will host nine seminars for advisers on how to boost income protection sales, around the UK.
The seminars will be held between 20 January and 25 February 2015 and topics will include how to bring down the cost of income protection.
Other topics of discussion include income protection and state benefits and tools advisers can use to demonstrate the value of income protection to clients.
The seminars will be held in Plymouth, Watford, Cambridge, Manchester, Belfast, Cardiff, Southampton, Edinburgh and Newcastle.
The sessions are CPD accredited.
Myles Rix, managing director of protection at LV=, said: "Recent research amongst protection advisers found that three quarters would find income protection training useful and these sessions have been created in direct response to this feedback.
"We believe that income protection is the most relevant protection product for working adults in the UK and we are committed to working alongside advisers to ensure that those who would benefit from this cover have some in place.
"We have already created tools, such as our risk reality calculator, to help advisers overcome the barriers that many face when selling income protection. These seminars form part of our ‘Wake up to IP' campaign which aims to provide advisers with the support they need to engage clients."