Intrinsic Financial Services has announced that all 3,000 advisers across the Group will have the option to use LifeQuote from 3rd February 2014.
The new protection platform has been designed for the network's advisers utilising LifeQuote's quote and research tools.
LifeQuote has also built in the ability for Intrinsic advisers to submit the application direct to the recommended product provider themselves.
In trials of advisers new to LifeQuote, advisers have seen a double digit increase in their submitted case size as a result of using the protection processes, Intrinsic revealed.
Intrinsic advisers will now have full use of LifeQuote's Quick Quote, Multi Benefit Quotes, Business Protection and Income Protection illustration tools along with their Quote+ and Decision-in-Principle research applications and be able to access LifeQuote on a PC, Tablet or Mobile.
Paul Roberts, head of intermediary business at LifeQuote said: "Intrinsic has significantly grown its business and adviser numbers at one of the most challenging times in financial services, and much of this success is due to the strategic decisions that it has made. We're absolutely delighted that Intrinsic has chosen to partner with LifeQuote and we believe we can really help drive increased protection sales into their business."
Andy Walton, protection sales director at Intrinsic said: "Protection has always been a fundamental part of the Intrinsic proposition and will be just as important moving forward. Our aim is to remove some of the historic challenges to selling protection and LifeQuote gives our advisers the ability to support Multi Benefit quotes, get a greater certainty of price and acceptance and offer our clients the best possible protection outcome."
