International PMI is a huge growth area but many advisers are reluctant to engage, a large advisory firm has said.
According to Jelf, expanding into the sector came with its challenges but the risks to advisers could be overcome by localised partners.
The firm is currently expanding more into the advice area with particular focus on the middle east, the far east and BRIC countries.
Doug Rice, director of healthcare for Employee Benefits at Jelf, said: "It has definitely got its challenges with the frameworks you have to clarify on local levels.
"But many of our customers are beginning to trade overseas and we have definitely seen a significant increase in queries of that nature."
Jelf research showed 70% of SMEs in London were planning to go overseas to expand business.
Rice said growth in this sector was part of a bigger plan to build on the firm's London presence.
The firm has moved growth focus away from acquisition in the last four years and onto organic development and its London presence.
Iain Laws, corporate sales director at the London branch of Jelf, said: "We have made a number of appointments in healthcare this year and in London; business development is a high priority for us."
