Some of the categories were very tight for this year's COVER awards. Others were new entrants to some categories; particularly notable in the healthcare sector.
Double-award wins went to Friends Life and Legal and General. The former took home trophies for individual income protection and individual critical illness, while the latter walked away with group life and group income protection in the bag.
For immediate reactions as the winners came off the stage see the short video clips below.
Cash Plans
Winner: Simplyhealth
Mike Wagg, head of intermediary sales, comments
Individual PMI
Winner: Exeter Family friendly
Mike O'Brien, head of intermediary sales discusses the award
International PMI
Winner: Interglobal
Highly commended: AXA International
Paul Weigall, group head of sales and marketing on the win
Group PMI
Winner: Pruhealth
Liam Kennedy, head of key accounts in the award
Best Service
Winner: Aviva
Aviva's national sales manager, Dan Lewis, on the firm's award win
Group Critical Illness
Winner: Canada Life
Canada Life's sales and marketing director, Paul Avis on his firms award.
Group Income Protection
Winner: Legal & General
Highly Commended: Unum
Individual Income protection
Winner Friends life
highly Commended: British Friendly
Friends life director of sales and marketing, Mark anders, on the providers' win.
Group Life
Winner Legal & General
Individual Critical Illness
Winner Friends Life
Video to come!
Specialist/Innovative Product
Winner :Westfield health
Jill Davies, Westfield's chief executive,on the firm's win.