Universal Provident (UP) has rebranded and updated its website.
The latter, featuring new corporate imagery, brings improved functionality, allowing advisers to send targeted e-mails to UP more efficiently.
Phil Yates, Operations Director, commented: "The new website looks much more modern and professional than its predecessor and should provide a better customer experience.
"More enhancements are in the pipeline, so advisers should keep an eye on the site."
The new website can be found at www.universalprovident.co.uk