Women unaware of protection price increases

clock • 1 min read

More than 80% of women are completely unaware of the forthcoming introduction of the European Gender Directive this year.

A survey by London & Country Mortgages has revealed that, although awareness of the Directive was low, 49% felt that equalising the price for men and women was a good thing.

The exact cost implications are not yet known but it's estimated that women could see an increase of 15%, potentially adding hundreds or even thousands of pounds to the total cost of a policy.

David Hollingworth, associate director at London & Country, said: "It's important that women are aware that the cost of cover will soon increase and take the opportunity to buy or review policies before the price hike takes effect."

"The time is right to review protection and avoiding unnecessary additional cost."

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