Adviser network Paradigm has added PruProtect to its protection partners.
The provider's Life and Serious Illness Cover products will be available to all the network's members.
Bob Hunt, chief executive of Paradigm Mortgage Services, said: "We are delighted to add PruProtect to Paradigm's preferred protection panel.
"We would urge all advisers reviewing their client's current protection needs to visit the Paradigm Mortgage Services' website to see the comprehensive nature of our proposition and how it may be able to benefit both adviser and client."
Andy Philo, national account director at PruProtect, said: "We are delighted to be part of Paradigm's preferred protection panel and are committed to working with its management team and their advisers, and see it as another step forward in our growth."
