More than half of intermediaries think it would be possible to breathe life back into the long term ...
More than half of intermediaries think it would be possible to breathe life back into the long term care (LTC) insurance market.
According to COVER's latest web poll, 61.1% of respondents still harbour hopes that the LTC market will become resurrected. However, 38.9% disagreed.
At the COVER Protection Forum in October, Dr Marius Barnard, the inventor of critical illness insurance, urged the industry to start to activate a drive for LTC. If the sector did not do so, he warned that the whole protection industry would fail.
An industry expert has called for the industry to launch a communication's group. Is this a good idea or is it just another working group on top of the ones that already exist? To cast your vote in this month's poll, please go to www.covermagazine.co.uk.
