A collaboration between Lifetime Group and technology providers iPipeline and Twenty7Tech has launched the UK's 'first fully integrated' mortgage and protection point of sale system.
The firms said the service will "revolutionise" point of sale for mortgage and protection brokers and address the "disconnect" between the sale of these two products.
By integrating front and back office administration processes, 360Lifecycle delivers efficiencies to brokers - helping them undertake product research, obtain quotes, and submit new business applications quickly and accurately in line with best practice, the firms said.
Carlos Thibaut, managing director of Lifetime Group said: "360 Lifecycle is best of breed and will speed up processes, increase productivity, and produce better packaged solutions and outcomes for clients.
"Furthermore, integrated data and systems will enable client-facing fact finds and budget planning. The portal is designed to keep clients fully engaged during the sales process as well as after."
360 Lifecycle has a logical user interface adapted specifically for Mortgage Market Review. This speeds up the process between fact find and POS and removes all barriers to producing in-depth recommendations on the most appropriate mortgage and life cover products, the firms said.
Protection quotations and new business capability will be supplied by iPipeline's Assureweb portal. Twenty7Tech, a developer of mortgage sourcing technology, will provide 360 Lifecycle's mortgage sourcing.
Thibaut said: "Previously there has been a disconnect between the sale of mortgage and protection products. However, the reality is that they are intrinsically linked, so it makes sense to offer brokers a system that provides best advice by both drawing on a comprehensive range of product and provider coverage, and maximizing the advantage of award-winning technology."
360Lifecycle will be available across the Lifetime Group's entire user base which includes the HomeLoan Partnership
