Jelf launches non-advised protection portal

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Jelf has developed a non-advised individual protection portal, Jelf Protection.

The site, launched in partnership with financial software firm Eclipse Financial Systems, gives customers quick and easy access to single and joint life policies for:

- Level Term Life Insurance (with option to add Critical Illness Cover)
- Decreasing Term Life Insurance (with option to add Critical Illness Cover)
- Whole of Life Insurance
- Critical Illness Cover

Adrian Bates, head of protection at Jelf Financial Planning said: "Jelf Protection instantly shows premiums and policy features from up to 10 leading insurers, with differences and critical illness extras presented clearly. Jelf Protection works with the UK's top insurance providers to get our clients a great deal at the click of a button.

"We're delighted to have partnered with Eclipse Financial Systems who have a proven track record in developing IT infrastructure and delivering slick online customer journeys that help customers achieve their objectives quickly and efficiently."

Michael Ward, managing director, Eclipse Financial Systems said: "I started Eclipse in 2011 to build leading ‘quote' and ‘apply' solutions for financial services companies. We are delighted to have been chosen to develop the online life insurance journey for Jelf, supporting them with their first non-advised life insurance and critical illness quote service.

"This partnership marks the first in a number of tie-ups that will see financial services companies better serve their customers with real-time, responsive quote and apply protection solutions."

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