Universal Provident is to hold its new business rates for both individual and corporate private medical insurance (PMI) at its upcoming January Review.
The company's income protection offering will also have its new buisness rates held at the review on 1st January 2015.
Universal Provident's dental, travel and mortgage payment protection will also be held at their current rates.
Universal Provident is part of Personal Group, an employee benefits provider which currently provides benefits to over 2m employees.
Towers Watson's Global Medical Trends Survey for 2014 found that the 2013 rate of medical inflation was 5.1% with a projected increase for 2015, slightly below the European average.
Dale Tranter, assistant group underwriting manager at Universal Provident, said: "We have held our PMI rates despite the continuing upward effect of medical inflation. We are serious about increasing our new business volumes and this should improve our competitive position over the coming months."