Advisers looking to survive hard times could consider investing in marketing. Aidan Dewhurst explains

Nick Jones assesses the benefits a good brand can have on your business and the tools available to ensure that brand's success

Would you be interested in being involved in a body encompassing all intermediaries, providers, re-insurers and bancassurers, solely for promoting the interests of protection insurance?

My client, Steve, has just asked me to perform an overall review of his protection needs following the start of his new family. He's only 32 and has an existing 10-year-old critical illness policy (25-year term). Should I recommend keeping this for the...

Julie Hopkins considers the case for adding partial benefit payment for DCIS treated with mastectomy and asks whether coverage could be extended to all DCIS diagnoses resulting in surgery

Paul Avis makes the case for protecting individuals being best served through employer sponsored support

Children's sickness is an emotive issue, but, as Jennifer Gilchrist explains, there are sound reasons for drawing it to clients' attention

The group risk market must modernise or miss out in the 21st century. John Ritchie outlines the pitfalls ahead

A large part of the South African population consists of low income families and individuals. With the RDR on the horizon and the creation of the money guidance service just around the corner, Andy Milburn looks at what we can copy from the protection...

The Government has announced a policy of cutting across all departments. Peter Barnett assesses what this regime of a thousand cuts means for the protection and health intermediary