advertising

Beagle Street saw its highest sales of life insurance over the last two years during the night Madonna fell from the stage at the BRIT Awards 2015.

Vitality has announced it will sponsor Sky Sports' dedicated channel for the 2015 ICC Cricket World Cup.

The latest ad campaign for Vitality has been launched with a Dachshund voiced by comedian Ade Edmonson to star alongside athletes Jonny Wilkinson and Jessica Ennis-Hill.

The Advertising Standards Agency (ASA) has dismissed complaints made about online life insurer Beagle Street's monster advert that was broadcast last year.

Specialist insurer RIAS is to launch a fully integrated advertising campaign designed to reflect the modern face of the UK's over 50s.

Our health and the health of our loved ones is by far the most important thing to us. If we were to turn the clock back a hundred years, sadly, not as much could be done to look after it. Prior to penicillin, almost no-one felt there was anything that...

Aviva has bowed to public pressure and toned down its Downtown Abbey motorcycle crash victim ads.

Aviva has unveiled its protection TV advertising campaign. Is this the chink of light that the industry needs to maximise consumer awareness and engagement, and will it prompt further moves by insurers either individually or collectively?

The ABI's reforms of Total and Permanent Disability (TPD) definitions on critical illness (CI) policies have not been well received by advisers.

Aviva is launching a high profile ‘emotionally disturbing' life insurance campaign including a series of television adverts.