Setul Mehta, founder of SM Advice, ILAG Director, Women in Protection Ambassador, discusses social media activity for advisers this Valentine’s Day.
Valentine's Day is all about love, commitment, and planning a future together. While chocolates and roses are wonderful gestures (and taking Mrs M to High Chai for lunch), true love is about protecting each other beyond the romance (pun intended). However, for many, talking about protection on social media isn't as easy as posting a cute couple's selfie. People often see it as boring, complex, or even uncomfortable. But just like love, Protection is about security, trust and a promise for the future. So, how do you engage your audience on social media and make protection relevant, fun...
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