Innovation in the product space; what advisers would like to see

"Advisers and insurers form a symbiotic relationship"

clock • 4 min read

In the third of a series of articles, Nathaniel Lee, managing director of Business Protected, reviews the necessity of innovation in the business protection space and what advisers can do to help this move forwards.

For advisers unfamiliar with business protection, many can find it a minefield - the options can seem almost endless. For those who are more au fait with business protection, there are some excellent products. Having said, that there are still plenty of gaps that would be great to see filled. In this article I will put forward a few ideas for business protection development, a take on why there hasn't been more product development so far and what we as advisers can do about it. To say that the Executive Income Protection market is small would be an understatement. It's one insurer ...

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