Ricky Butler: Don't Walk On By

“Protection conversations deserve the right time and effort”

clock • 3 min read

Ricky Butler, head of new business and growth at LifeSearch, looks at why wealth advisers bypass the protection conversation with clients and why they should rethink this to the benefit of all parties.

We often hear that protection is the bedrock of any financial plan, but many wealth advisers don't prioritise protection as they should. It might get a mention or even a nod towards a comparison site to ‘sort it out yourself' but it's rare that a wealth planner would put it at the heart of any financial plan. How can you advise a client to accumulate funds in their pension without protecting the one thing that fuels the pot? How can you put together an investment plan without having a plan B if death or disability strikes? A couple of examples but while I think many would agree it's a...

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