Consumer Duty and Protection: Consumer Characteristics

"Consumer Duty will fundamentally change how businesses operate"

clock • 3 min read

In the final part of a three-part series exploring Consumer Duty and the protection sector, Andrew Gething of MorganAsh explains how understanding consumer characteristics can create opportunities for growth.

To understand vulnerability, and product suitability, the financial services sector must understand consumer characteristics - including health and lifestyle. While this is an important part of the new Consumer Duty, it does allow firms to highlight the need for protection of assets to the consumer. This is a great opportunity for the protection industry to piggyback on intermediaries' collection of consumer characteristics data to identify the need for protection. While there have been some successes, the protection industry has for years struggled to engage with both the mortgage an...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Regulation

IPT receipts hit £1.2bn in November

IPT receipts hit £1.2bn in November

£6.65bn for the year

Cameron Roberts
clock 20 December 2024 • 2 min read
Firms using GDPR as scapegoat for Consumer Duty failures: MorganAsh

Firms using GDPR as scapegoat for Consumer Duty failures: MorganAsh

Risking regulatory action

Cameron Roberts
clock 17 December 2024 • 2 min read
FCA releases best practices for Consumer Duty board reports

FCA releases best practices for Consumer Duty board reports

Focus on data quality

Cameron Roberts
clock 12 December 2024 • 2 min read