Growing number of businesses switch to low-cost healthcare

Benenden Health research shows

Jaskeet Briah
clock • 2 min read

Three quarters of healthcare intermediaries have reported an increasing interest in low-cost, high-value private healthcare among UK businesses, Benenden Health has found.

According to the research, which was conducted among 47 UK healthcare intermediaries, low-cost private healthcare has overtaken interest in PMI (73%) and cash plans (61%). Overall, 35% of healthcare intermediaries noting that more businesses have ‘traded down' to less expensive products in the previous 12 months. Meanwhile, 11% said businesses have ‘traded up' to more expensive products. Benenden Health said the trend of businesses moving to low-cost providers can be associated with a rise in health insurance rates in 2024 by at least 20%. The key product benefits for businesses we...

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