MetLife promotes Charlotte Lade to head of customer propositions

Previously head of communications

Jaskeet Briah
clock • 1 min read

MetLife UK has promoted Charlotte Lade to its head of customer propositions, leading the development and delivery of the insurer’s value propositions across core individual protection and employee benefits business.

Lade has worked with MetLife since 2008, most recently as head of communications where she co-led the UK brand refresh and was "key" in the launch plans for the insurer's new ChildShield proposition, MetLife detailed. She also delivered the launch and communications strategy for MetLife's Funeral Concierge service within Employee Benefits. In the new role, Lade will be responsible for designing and implementing products to enhance customer value, MetLife stated, to meet the needs of customers in underserved markets. Lade will also implement MetLife's customer contact strategy and b...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Insurer

HSBC Life pays out £93m in 2024

HSBC Life pays out £93m in 2024

Pay out of £15.5m for CI claims

Jaskeet Briah
clock 27 February 2025 • 2 min read
Aviva reports 42% increase in protection sales

Aviva reports 42% increase in protection sales

£375m in revenue

Cameron Roberts
clock 27 February 2025 • 2 min read
New non-exec director for Shepherds Friendly

New non-exec director for Shepherds Friendly

Oliver Laird takes the role

Cameron Roberts
clock 25 February 2025 • 1 min read