Usay Compare partners with Contact State

“Innovating the customer acquisition process and driving better outcomes”

Jaskeet Briah
clock • 1 min read

Usay Compare has partnered with technology platform Contact State in a bid to optimise its marketing campaigns.

The new agreement will see Contact State integrate its marketing infrastructure and data analytics with Usay Compare, allowing the life and health insurance comparison service to identify its most successful campaigns. Contact State has also designed a single marketing integration application programming interface (API) specifically for Usay Compare. This will allow the site to save time with integrations by automating its feedback process to partners, Usay stated. As part of the deal, Usay Compare will also be able to validate leads by accessing Contact State's data firewall, meaning...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Technology

Andrew Doran appointed as UnderwriteMe CEO

Andrew Doran appointed as UnderwriteMe CEO

Replaces James Tait

Cameron Roberts
clock 07 April 2025 • 1 min read
Rachel Edwards joins iPipeline

Rachel Edwards joins iPipeline

New managing director

Cameron Roberts
clock 03 April 2025 • 1 min read
Iress releases 2024 results

Iress releases 2024 results

UK business major factor

Cameron Roberts
clock 24 February 2025 • 2 min read