IPAW 2022: Taking the income protection conversation to the next level

Day Five of the Income Protection Awareness Week 2022

Hemma Visavadia
clock • 3 min read

On the final day of Income Protection Awareness Week 2022 (IPAW), Andrew Wibberley co-chair of the Income Protection Task Force (IPTF), spoke to Robyn Allen and Rhys Schofield to discuss how the protection industry can move forward to better promote income protection.

Robyn Allen, founder of Robyn Allen Solutions, spoke about the importance of using language effectively to communicate protection across to customers, and that there is still "a lot more work to be done" internally in creating literature that explains products and terms clearly. "Consistent language is incredibly important and within the adviser community to have these conversations with these people, but also I think within the insurer world because they all need to be on the same page and communicating the same way," she said. One of the biggest challenges to income protection is th...

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