National Friendly expands IP reach with iPipeline partnership

SolutionBuilder

Hemma Visavadia
clock • 1 min read

National Friendly has selected iPipeline’s protection portal to expand its income protection product reach with intermediaries.

iPipeline, which offers digital solutions and services to the life insurance sector, stated that the partnership means intermediaries can now access National Friendly's range of income protection products through the platform. SolutionBuilder enables advisers to compare quotes, product features and fast-track the apply process. Oliver Jones, head of sales and marketing at National Friendly, said the partnership will offer "maximum support to our intermediaries whilst boosting the distribution and visibility of our innovative range of income protection products." "We are confident t...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Income Protection

IPAW 2026: Protecting income through change

IPAW 2026: Protecting income through change

Inclusive advice for diverse demographics

Jaskeet Briah
clock 23 September 2026 • 5 min read
IPAW 2026: Young clients and income risk

IPAW 2026: Young clients and income risk

Yearly IP event

Jaskeet Briah
clock 21 September 2026 • 4 min read
Search interest for 'financial protection' increases by 130%

Search interest for 'financial protection' increases by 130%

The Exeter findings

Jaskeet Briah
clock 24 August 2026 • 2 min read