National Friendly expands IP reach with iPipeline partnership

SolutionBuilder

Hemma Visavadia
clock • 1 min read

National Friendly has selected iPipeline’s protection portal to expand its income protection product reach with intermediaries.

iPipeline, which offers digital solutions and services to the life insurance sector, stated that the partnership means intermediaries can now access National Friendly's range of income protection products through the platform. SolutionBuilder enables advisers to compare quotes, product features and fast-track the apply process. Oliver Jones, head of sales and marketing at National Friendly, said the partnership will offer "maximum support to our intermediaries whilst boosting the distribution and visibility of our innovative range of income protection products." "We are confident t...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Income Protection

Working2Wellbeing joins IPTF

Working2Wellbeing joins IPTF

Eighth member for 2025

Cameron Roberts
clock 04 April 2025 • 1 min read
The return of redundancy cover and its importance

The return of redundancy cover and its importance

Demand looks set to remain high

Kesh Thukaram
clock 02 April 2025 • 3 min read
Interactive video: Addressing client income protection concerns

Interactive video: Addressing client income protection concerns

How do you engage with clients to help them understand the value of income protection?

Scottish Widows
clock 14 March 2025 • 1 min read