Personalised approach 'significantly' reduces length of plan provisions, says insurer
VitalityLife has adopted a digital approach to policy documentation which it says will significantly reduce the time it takes for its members to navigate their plans. The insurer said the new modular method will reduce the amount of policy paper work by half in order to make the plan provisions process ‘clearer and easier' for customers. According to VitalityLife, its personalised system will ensure each member will only receive information that is directly relevant to the cover they have released, and hyperlinking has been added to documents. Depending on the cover chosen, the num...
To continue reading this article...
Join COVER for free
- Unlimited access to real-time news, key trend analysis and industry insights.
- Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
- Receive breaking news stories straight to your inbox in the daily newsletter.
- Members only access to monthly programme 'The COVER Review'
- Be the first to hear about our CPD accredited events and awards programmes.