Our next webinar will explore the importance of transparency, building customer trust and using positive claims stories
Consumer trust has been a huge problem for the protection industry for as long as we can remember. According to research carried out by Scottish Widows last year, UK adults - on average - believe that insurers only pay a third of individual protection claims each year. A far cry from the 97.8% that they actually pay. Just days after the COVER Claims Convention on Friday 10 May, our next CPD-approved webinar, while acknowledging the importance of publishing claims stats, will investigate how much further insurers can go with regards to transparency measures such as decline rates, ap...
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