Royal London to offer serious illness benefit

Adam Saville
clock • 2 min read

For direct-to-consumer life business to overcome CIC barriers

Royal London has launched a serious illness benefit for its direct-to-consumer base because serious or critical illness cover is too complex for buyers to understand or too expensive to purchase without seeking financial advice, the mutual insurer has announced. In order to overcome these concerns, the new additional option has been made available at extra cost to customers taking out a Royal London life insurance policy directly. Dependent on age, the cover provides a lump sum payment of up to £350,000 if the customer is diagnosed with one of six conditions including cancer, heart at...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual Protection

Consumer Duty remains the biggest opportunity to expand protection

Consumer Duty remains the biggest opportunity to expand protection

"It is very easy to get bogged down in the regulatory requirements"

Andrew Gething
clock 18 November 2024 • 4 min read
NHS waiting list records drop in September

NHS waiting list records drop in September

A&E under strain

Jaskeet Briah
clock 15 November 2024 • 2 min read
COVER Protection and Health Summit 2024: In pictures

COVER Protection and Health Summit 2024: In pictures

Event on 07 November

COVER
clock 13 November 2024 • 1 min read