2024 year in review: Advisers look back on quality

In a year which saw Consumer Duty turn one, the announcement of the FCA market study into pure protection and numerous major acquisitions, the headlines tell a story of the need for a quality advice market to improve customer outcomes and expand the adoption of protection policies. A refocus on training and an expanding mortgage market represent key solutions to tackling the challenge of the sedentary number of policies sold across 2024. Market reduction One of the many headlines from the year was the reduction in the number of providers in the sector as well as the stagnation of po...