Saving IP: Fifteen years of the Income Protection Task Force

The year 2019 was hopefully a seminal one for the individual income protection (IP) market, with sales reaching their highest level since records began*, the number of claims paid also at an all-time high and the air of an industry that's genuinely trying to do some good. But it wasn't always so... Once upon a time - way back when the product was better known as permanent health insurance (PHI) - some insurers thought they could have their cake and eat it. Several people interviewed for this piece can recall attending industry meetings about IP early in their careers where the discussion...